Typography / Photography / Illustration / Production
Photoshop / Illustrator / InDesign
The project objective was to create a catalogue that represents the company. A fun and playful illustrative approach was taken to show that this young company is looking at tea in a new way. The work needed to be well organized and designed with accessibility in mind. The challenges of the catalogue involved keeping the files well organized and easily editable. The project also required a professionally crafted mock-up of the final product. The files needed to be set up for offset printing and include an accessible pdf version of the catalogue.